Category Archives: Steve Jobs

Remembering Steve Jobs

It is hard to believe that it has been three since the death of Steve Jobs. Apple and the world have moved on, but Steve is certainly not forgotten. His spirit lives on in Apple and its products. We also honor Steve by reflecting upon his accomplishments as a businessman and as a family man. In his 56 years, he made a number of memorable speeches and presentations, but I think the one that we can learn the most from is his 2005 commencement address at Stanford University. In this short speech, Steve reflects on the crossroads of his life and how he never gave up when all seemed lost. Never giving up on himself and tuning out the critics is what allowed Steve to accomplish great things and make a dent in the universe.

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Steve Jobs Bio to be Released in Paperback

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Simon & Schuster announced that Walter Isaacson’s book Steve Jobs will (finally) be available in paperback on September 10. The publisher announced that the paperback version of the biography will include a new afterword from Isaacson and a new cover image.

The cover will feature a picture of a younger Jobs taken by Norman Seeff. The original cover image, taken by Albert Watson, was taken later in Jobs’ life, but has a similar pose. When the paperback is released in September, it will have been nearly two years since the hardback was released, an unusually long period of time between releases. The hardcover version of Steve Jobs has been a best seller, and the paperback is expected to sell well.

The Original Cover

The Original Cover

Isaacson has suggested he may make some changes to the book by adding more information and cleaning up some of the repetition. The new afterword is the only new material we can expect at this point, but more information could be announced at a later date. I look forward to comparing the paperback edition to the hardcover edition.

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Steve Jobs

A year ago today, the world lost an innovator. Steve Jobs once said that he wanted this legacy to be a strong Apple. He wanted to do what his heroes Bill Hewlett and Dave Packard were able to accomplish, create a lasting company. After his death, many questioned what Apple would do with its brilliant leadership. A year later, Apple is thriving with strong sales, soaring stock prices, and talented leadership. Jobs accomplished his goal, and his legacy has been solidified. 

Head over to Apple.com to see their tribute video to Jobs.

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Steve Jobs Honored at D10 – UPDATED

Walt Mossberg, Ed Catmull and Larry Ellison

Last night at D10, in a special joint appearance, Ed Catmull and Larry Ellison sat down with Walt Mossberg on stage to discuss their memories of Steve Jobs. Catmull, the President of Pixar, discussed his memories of  Jobs and Jobs’s passion for combining technology with animation. Ellison, cofounder and CEO of Oracle, discussed his business dealings with jobs and their friendship which began with them being neighbors. Ellison describes first meeting Jobs when his peacock wondered into Ellison’s yard early one morning. When Jobs returned to Apple in 1997, Ellison joined the Apple board. Although he left the board in 2002, Ellison and Jobs remained close friends. Few people knew Jobs longer than Catmull and Ellison – and Mossberg for that matter. A full video is not yet available of the event, but you can watch the highlights HERE. Once the full video is available, I will post a link.

Before Mossberg, Catmull and Ellison took the stage, a tribute video was played recalling the appearances of Steve Jobs at the past All Things Digital Conferences. Steve appeared at the conference in 2003, 2004, 2005, 2007 (he was on stage twice, his second appearance was with Bill gates), and 2010. After the video was played, Mossberg announced that full videos of these appearances have been posted to iTunes and are available for free. Having watched all of them before, I can attest they are both informative and entertaining.

UPDATE: The full video is now available HERE.

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Aaron Sorkin Discusses Steve Jobs Movie at D10 – UPDATED

Yesterday afternoon, screenwriter Aaron Sorkin was on stage with Walt Mossberg at All Things Digital’s D10 Conference. Sorkin is famous for his movies A Few Good Men, Charlie Wilson’s War, and The Social Network. He is also known for his work on television including The West Wing, Studio 60 on the Sunset Strip, and most recently, The Newsroom. A few weeks ago it was announced that Sorkin would be adapting Walter Isaacson’s book, Steve Jobs, for Sony Pictures.

In yesterday’s interview, Sorkin said that he was in the very early stages of writing the movie, and he had yet to decide its focus. He said that it will be a challenge to write a script that fully portrays the complexities of Jobs’s personality. He explained that movies, especially those based on actual events, should be viewed as art as opposed to a photograph, meaning that a writer cannot include every aspect of a person’s life in a film. Sorkin and Mossberg also discussed the difficulties for writing television in an era with so many technological distractions for viewers. Sorkin is one of the few people at D10 not associated with the world of technology and highlights from his interview can be seen HERE. When the full video of the interview is available, I will post a link.

UPDATE: The full video is available HERE.

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The Lonely Mercedes

Four months after the death of Steve Jobs, people are still driving by his house to pay their respects. The above photo was taken last week and shows Jobs’s Mercedes SL55 AMG still parked out front. The car, without a license plate, was leased by Jobs on a 6-month basis. He was able to do this after he discovered a loophole in California law that allows a car to go 6 months before registration. Jobs took advantage of this fact.  Just one way Steve Jobs thought different.

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A New Campus for Apple

Last week, Apple submitted final plans to the Cupertino City Council for the their new campus. In June, Steve Jobs presented the campus to the City Council. It was his final public appearance before his death in October.

The new campus has been described as a space ship because of its round design. What the architects have been able to do is create a four story round building with courtyard that will house up to 13,000 Apple employees. Apple has quickly out grown its current campus on Infinite Loop (which it will keep) and is currently renting office space elsewhere in Cupertino. The new campus will allow employees to be in one place.

Landscaping now (left) and in the future.

Apple purchased part of the land from HP a few years ago and has since purchased some of the adjacent property, giving Apple a total of 150 acres in the center of Cupertino. Apples plans for the landscaping of the property is astounding. They have hired an arborist from Stanford University to help them choose various plants and trees native to area. The completed campus will be 80% landcape as opposed to the current 20% landscape. The plan calls for a total of 6,000 trees, including apricot trees which were on the property prior to HPs purchase of the land in the 1960s. Apple will be able to accomplish this by placing the majority of the property underground.

The floor plan for one of the four levels of the main building.

The buildings on the campus will only make up 20% of the 150 acres and will consist of the four level “space ship,” a four level parking structure, an energy center (to provide power to the campus), an auditorium, a fitness center, and several research and development buildings. The center piece of these structures is the round main building which will be constructed primarily from glass. Apple is known for using glass in its retail stores, but this will be a new challenge as the glass will all be slightly curved to create the round design. In total, the  building will be approximately 3.1 million square feet. The plan calls for ground breaking in 2012 and completion in 2015.

From the street, the buildings will be barely visible.

Jobs described the campus as an architectural achievement and the drawing certainly suggest a level of genius in the design. Walter Isaacson’s biography of Jobs revealed that this campus was one of Jobs’ final projects at Apple and it is a fitting symbol of his and Apple’s attention to design and functionality.

You can view the full plans submitted to the City Council HERE.

Watch Steve Jobs present the new campus to the City Council:

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