Tag Archives: iCloud

Should iWork be Free?

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At WWDC, Apple announced an expanded version of iWork in the cloud. Now you may think that iWork is already in the cloud, and it is, sort of. Currently, iWork documents are saved in iCloud so you can open them on your Mac, iPad, or iPhone, but you need the iWork apps to edit the documents. Apple unveiled a web-based version of iWork that allows users to create and edit documents in a web browser. While this is certainly a welcomed feature for iWork users, Apple left a number of questions unanswered. How much will it cost? Is iWork going to become a part of iCloud? Apple suggested more details would be released this fall, but I would argue that Apple needs iWork to be FREE to all users.

When you buy a Mac, iLife is free, but you have to buy the iLife apps for iOS. In addition, iWork apps have always come at a premium on OS X and iOS. Page, Numbers, and Keynote are sold in the Mac App Store for $19.99 each, and 9.99 each for iOS. If you buy iWork on the Mac, you have to buy the apps for iWork as well. If you choose to buy the full suite of apps for OS X and iOs, you have spent $89.94. But many Mac users, myself included, opt to spend more for the more mainstream Microsoft Office. Users should, at the very least, get the Mac AND iOS iWork apps for one price. Why should I have to buy iWork for each platform? I have not purchased iWork and do not plan to. I have used it on other Macs and have been using the beta versions in iCloud. I like the features of iWork, and the beta version of Pages, Numbers, and Keynote in iCloud are solid contenders. The layout of iWork in a browser is much like iWork on the Mac. For awhile I forgot I was using a browser based system. It worked that well.

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Apple knows iWork is not mainstream like Office or Google Docs. I believe iWork for iCloud could change this fact. If Apple wants to bring iWork to a larger audience, it needs to be free for every user of Mac OS X and iOS. Users of Android and Google get Google Docs for free with their phone and it can be used on a PC or Mac. Apple suggested that new versions of iWork for the Mac and iOS will be released in the fall, and to complete with Google and Microsoft, Apple needs to step it up and provide iWork as a free feature in OS X Mavericks and iOS 7.

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WWDC: Keynote

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Throughout the day, I have recapped Apple’s WWDC keynote from Monday. You can read my thoughts on OS X Mavericks, iOS 7, and the other updates from WWDC. Or you can get the full effect of the show by watching it on Apple’s site or watching the embedded video below (this may not always be available).

Overall, I thought WWDC was pretty good. Craig Federighi stole the show and is proving to be the rising star at Apple. There were some solid updates previewed at WWDC, but many developers were disappointed that the SDKs for OS X and iOS were not featured. After all, this was a developers’s conference. Like many Apple fans, I am looking forward to what Apple has in store for the fall. Until then, we will just have to watch tech sites for all the latest from the betas of Mavericks and iOS 7.

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WWDC: Other Announcements

Apple’s WWDC keynote on Monday provided a glimpse into the company’s future. The company showed off iOS 7 and Mac OS X Mavericks. While iOS 7 stole the show, there were some other interesting updates provided at WWDC that are worth discussing.

MacBook Air

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Intel announced their new Haswell chips a few weeks ago. It was speculated that Apple would update their entire Mac line to Haswell because of their low power consumption. The only line that received an update, however, was the MacBook Air. While the Air did not receive a Retina display as many had hoped, it did receive a spec bump. But the updated specs do come with positive and negative points.

On the positive side, the prices of the 13″ MacBook Air did drop $100 and the base model 11″ comes with 128GB of flash storage instead of 64GB. The real story, however, is the Haswell chips. The battery life of the 11″ model has improved to 9 hours and the 13″ now boasts 12 hours of battery life! Pretty impressive, but the processors are a bit slower. Benchmark scores are lower for the newer models, but not enough to make a huge difference.

Mac Pro

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Pro users have been waiting for an update to the Mac Pro for over two years, and Apple previewed the all new Mac Pro that will be available this fall. The new Mac Pro is 1/8 the size of the previous model and includes updated processors, internal flash storage, and 6 Thunderbolt 2 ports. This is going to be a very powerful, and expensive, machine. But there are pro users who need this type of power. The best thing about the new model is that they are being assembled in the United States.

Air Port Extreme

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Air Port Extreme received a major update at WWDC. It now features the blazingly fast 802.11ac Wi-Fi. The device has also been completely redesigned and looks great! Users of the Air Port Extreme can upgrade to this new model with a 2TB or 3TB Time Capsule built in. Prices start at $299.

iWork in the Cloud

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One of the less reported updates from WWDC was the fact that users would be able to edit their iWork documents in iCloud. All three apps, Pages, Keynote, and Numbers, will be available on iCloud. I know what you are thinking, iWork documents already sync with iCloud. True, but users will be able to EDIT iWork documents in the cloud. Apple seems to be targeting Google Docs and Office 365 here, but will it be enough? I do not use iWork on my Mac, and I refuse to subscribe to Office. Apple says it will continue to make the stand alone apps, but what will they cost? Will iWork in the cloud have a fee too?

We do not know the answers to these questions yet, but I have always thought iWork, like iLife, should be free with every Mac. Maybe iWork in the cloud will be free, but having the Mac app will cost the standard $19.99 per app. We will find out more this fall, but I would like to see Apple make iWork a free feature of iCloud and the Mac.

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WWDC: OS X Mavericks

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In Apple’s highly anticipated WWDC keynote address on Monday, the Cupertino company unveiled its next generation operating system for the Mac. Called OS X Mavericks, the OS is named after a beach in northern California. Apple admitted on Monday that it had run out of big cats, so future releases of OS X will be named after locations in California that “provide inspiration.”

The name change aside, OS X Mavericks does feature some pretty important changes for Mac users. Here is a quick rundown of some of the most important features of the latest release of the Mac OS.

Finder Tabs

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Finally! Having multiple Finder windows open makes it difficult to organize files. Many have speculated that it would be easier to manage the Finder if it had tabs, like a web browser. Apple has delivered in Mavericks. Organizing files and maintaining Finder windows will be much simpler with tabs. For power users, like myself, I can have four or more Finder windows open at once. In fact, I often have a second desktop open just for the Finder windows. This will not be necessary in Mavericks.

Tags

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Tagging a file is a simple concept, but Apple has really done a great job of taking tagging to the next level. In Mavericks, when a user saves a file, they will have the option to add tags to assist with searches. A new tags section has been added to the Finder’s side bar allowing users quick access to their tagged files. This is really interesting because it acts as a second organizing method. In addition to saving your files to a desired folder, Mavericks will also keep your files organized by the tags you assign. While this may not be a big feature for most users, as someone who has thousands of files on my MacBook Pro, this will be a big help.

Notification Center

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Notification Center has received some nice enhancements in Mavericks. In addition to providing updates from your favorite websites, notifications will now be synced using iCloud. This means that you will receive notifications from your iPhone or iPad apps on your Mac as well. And once you close the notification, it will close on the other devices. This may not be a major change, but it will cut down on the clutter in Notification Center on iOS. My favorite new feature of Notification Center is that it will now show everything you missed while you were away on the sign-in screen (see above).

Multiple Displays

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Apple has always supported multiple displays, but in Mountain Lion, there are some major issues. When a user opens a full screen app, the second display shows the linen background, rendering it useless. This was certainly a hinderance to users. In Mavericks, this problem has been corrected and some great features have been added. OS X will support up to 6 displays, and they can all be running at 4k resolution. In addition, each monitor can have its own dock and will have its own Mission Control. An important update for those users who utilize multiple displays.

Safari

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Safari has received some minor updates in Mavericks. In addition to having a new sidebar for bookmarks, Safari will use less power and less of the CPU during operation. Safari’s updates may not seem exciting, but improvements to the coding of any app is welcomed as it improves its stability and power consumption.

iBooks

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It’s about damn time. Apple is bringing iBooks to the Mac. Enough said.

Maps

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It was only a matter of time before Apple brought its Maps app to the Mac. This may not seem that important, but it is a really nice addition. Most of us tend to use Google Maps on our computers to find a location before we leave. But once we get in the car, we have to program the address into a phone or GPS. With Maps on the Mac, once you have created your itinerary, you can forward the information to your iOS device. Very handy. Other than that, Maps is pretty strait forward.

iCloud Keychain

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This is an interesting addition to the Mac and iOS. iCloud will remember your passwords and credit card information so that you do not have to keep post-it notes on your screen. iCloud Keychain will even suggest complicated passwords when you are creating a new account. This feature looks interesting, but some users will be leery of keeping their credit card information in the cloud.

Other Changes

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There are a host of other changes in Mavericks. Apple has finally ditched the fake leather look in Calendar and the book layout of Contacts. Although Jony Ive is not yet gotten his hands on OS X, they will likely move in that direct next year with OS X 10.10. Many of the other changes announced are under the hood. Improved CPU management and compressed memory will keep your Mac running efficiently. One other interesting features was App Nap. The software will track which program is in use and which programs are in the background. When an app is in the background, CPU power will be cut to that app to save power.

Mac OS X Mavericks will be available in the Fall and pricing as not yet been announced, but I expect Apple to continue their trend of $19.99 upgrades through the Mac App Store. This looks like a solid release with a number of new apps and system enhancements that will make Mac users happy. I am looking forward to seeing what Ive does with OS X in 2014, but for now Mavericks will be installed on my MacBook Pro the day it is released.

Note: Watch these features in action at Monday’s keynote address here.

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What OS X Mountain Lion Needs to be Killer

Yesterday, I posted a glowing review of OS X Mountain Lion. I was able to do so because Mountain Lion is a solid OS, and Apple’s strategy of merging the features of iOS and OS X is creating a solid ecosystem. But there are improvements Apple could make to OS X, and features of iOS that could be brought over to the Mac. I thought I would outline my suggestions to bring OS X to the next level.

One of the oldest apps on OS X is iTunes. iTunes is a great media organization app, but it is outdated. Apple has not updated iTunes since 2010, and it is beginning to show its age. iTunes needs a new layout and an easier way to organize and access all the content it contains. Currently iTunes houses the App Store, iTunes Store iBooks Store, music library, books, audiobooks, ringtones, movies, TV shows, radio stations, Podcasts, and iTunes University.

There is so much in iTunes, that it may be time for Apple to take another one of its iOS strategies to the Mac. Apple has been breaking up iTunes in iOS and has introduced separate apps for Videos, Podcasts, and iTunes University. These apps are not preinstalled on the phone but are are available in the App Store. Perhaps Apple should consider breaking up iTunes on the Mac as well. Individual apps could easily be distributed through the Mac App Store. Apple’s media event in the fall has traditionally included an iTunes refresh, and I am hoping for a major update from Apple.

A few years ago, Apple began ported some of its Mac applications to iOS. One of the first was iLife. iMovie, iPhoto, and Garage Band are all available on iOS and Mac OS X, but the layout of these apps on iOS, specifically the editing features on iMovie and iPhone, is more user friendly than on the Mac. I really expected iLife ’11 to match the iOS apps more closely, but instead Apple only rolled out a minor update.

My issues with iLife also extend to iWork. While iWork on iOS is similar to iWork on OS X, there are some differences in layout that would be beneficial to Mac users. Unlike iLife, Apple has not updated iWork for Mac since 2009. There have been minor updates, but iWork remains largely unchanged. Hopefully in the coming weeks, Apple will announce major changes iWork and iLife to make the OS X apps feel more iOS like in operation and function.

Apple has spent the last five years working to improve iOS and adding innovative and competative features. Some of the features, like iLife and iWork, were Mac apps ported to iOS, but there are two iOS apps that I would like to see developed for the Mac. The first is iBooks. Amazon’s Kindle app for Mac is a great option for those who like to read on the Mac, but it is strange that Apple has not made its own iBooks app and store available to Mac users. The iBooks store is available through iTunes, but purchases are only viewable through iOS. The other iOS app I would like to see brought to the Mac is Newsstand. Reading a newspaper or magazine on my Mac would be great. Like iBooks, it is possible to download Newsstand apps on the Mac, but they must be viewed on iOS. These two apps alone would really make the Mac more competitive and would be beneficial to the developers in both stores. Both apps could take advantage of iCloud and sync bookmarks and downloads between a user’s devices. I think Apple is really missing out on something big with iBooks and Newsstand.

There is one more app that I would love to see ported to the Mac. iOS 6 will feature Apple’s new maps application, and I think it deserves a place on the Mac. Garmin has an app that allows users to plan a trip on their Mac or PC and sync the data to their GPS. Apple could use iCloud here as well. A Mac owner could plan their trip on their computer then have iCloud automatically sync the trip data to their iPhone via iCloud. Of all the suggestions, this is the furthers from happening at this point because Apple’s Maps are still in beta, but this would be a great feature and a great selling point for the OS X – iOS ecosystem.

When Apple began blurring the lines of iOS and OS X, I was skeptical. Having used iOS 5, OS X, and iCloud for the last year, I believe that Apple is heading in the right direction. But Apple needs to stop taking incremental steps. Apple has clearly committed itself to this transition, and they need to step it up the transition. For the last several years, Apple has outgrown the market in the Mac segment. With these simple improvements, Apple could have an unbeatable ecosystem for years to come.

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OS X Mountain Lion: A Full Review

After getting my computer back on Saturday, I immediately upgraded to OS X Mountain LionOne of the first changes many Mac fans have noticed is that “Mac” has been dropped from the title. This has led many to speculate that there will be more to the marriage between iOS and OS X, but more about this later.

Since I have lived with Mountain Lion for about a week, I thought I would share my thoughts on the OS.

INSTALLATION

This is the second OS X release Apple has distributed through the Mac App Store. With Lion, a number of people complained about how the update slowed their system and there have been similar complaints about Mountain Lion.

Installation is actually really easy if you want the OS to install around your files. Backup your machine, download OS X from the Mac App Store (approx. 4.5 GB), and follow the instructions on the screen. After approximately 45 minutes, you will be Mountain Lion. Like many, I wish Apple made it easy to do a fresh install of the OS, but I opted for the simple install.

With my machine, an early 2011 15” MacBook Pro, I did not experience a decrease in speed. In fact, my system feels quicker. But, as I posted Monday, I had my hard drive wiped in May and just had a new logic board installed. That could certainly account for my seamless transition.

MINOR UPDATES

While there are some new features that are important to highlight, one thing I wanted to discuss first was how stable and polished Mountain Lion feels. Mac users who transitioned from Leopard to Snow Leopard a few years ago understand what I mean. The whole OS has been optimized for the Retina MacBook Pro and the detail does make a difference on lower resolution displays. Details of the icons and OS are crisper.

As for minor updates, all the multi-touch gestures are smoother, inertial scrolling is now a part of Stacks, and the dock has an aluminum surface. In addition, LauchPad and Dashboard have received minor updates, and all OS X updates are now handled by the Mac App Store.

There are a number of improvements to existing apps as well. Mail has some minor updates. Preview now has access to iCloud and more detailed editing tools. There are updates to the Image Capture app that make scanning and printing even easier. Other minor changes include a change in app names. iCal is now called Calendar and Address Book is now Contacts, much like their iOS counterpart, but this is only the beginning of Apple’s marriage of iOS and OS X.

NEW FEATURES

Apple says that there are over 200 new features in Mountain Lion. Most of them are not immediately noticeable, but there are several that are substantial and are very usable. As with Lion, the marriage of iOS and OS X continues. There are a number of apps added to OS X to match their counterparts in iOS. These apps then sync wirelessly using iCloud.

New to OS X: Reminders and Notes 

Two news apps from iOS includes Notes app and Reminders. Both apps are virtually identical to the iOS equivalent, and they both work very well. There isn’t much else to say! As Steve Jobs said about iCloud in 2011, it just works. iCloud syncs your Notes and Reminders automatically so you can accesses them on all your devices.

Notification Center

Another useful addition from iOS is Notification Center. Similar to Growl, Notification Center is one place for all your apps’ reminders, Calendar events, Reminders, Mail, and Twitter updates. With a two-finger swipe from right to left on the Trackpad, Notification center comes up on the right side of the screen. Notification Center is completely customizable in System Preferences and will certainly become more and more usable as developers continue to integrate it into their apps.

iMessage works on iOS and OS X

The most popular new app on Mountain Lion is iMessage. Like Facetime in Lion, iMessage in Mountain Lion allows for seamless communication between Macs and iOS devices. With iOS 6, however, Apple is will integrate users’ Apple ID and phone number. This will enable text messaging via the Mac! iMessage supports texts, photos, and videos. iMessage replaces iChat and works with other online messaging systems.

Game Center

Game Center is yet another iOS app added to Mountain Lion. Game Center allows Mac users to play games against other Macs, iPhones, iPads, and iPod Touches. This cross platform play is unique to Apple and will certainly be interesting as more iOS games are brought to the Mac.

Safari received a number of updates including Tab View

One of OS X’s apps to receive a major update is Safari. Users will notice the unified address bar, but there is also a new Tab Viewer that makes seeig all open tabs even easier. Apple has also integrated Share Sheets which has been added throughout the OS. It allows users to share websites, photos, videos and a variety of media via email, Twitter, Vimeo, Flickr, and Facebook (coming this fall). One interesting development with Safari is that it appears to be exclusive to the Mac. Safari 6.0 has yet to be created for Windows, and with the wholesale changes in Windows 8, an update is doubtful.

Apple has also taken significant steps in addressing user privacy. Mountain Lion features a new security feature called Gatekeeper, which allows users to choose the types of apps that are installed to their machine. Users can choose to only allow apps from the App Store, allow apps from the App Store and trusted developers, or allow all applications. The goal of Gatekeeper is to protect the computer from Malware and Spyware. Other privacy features include a clearer option panel for users to control the apps that can access their Calendar, Contacts, Key Chain, and location data.

Airplay Mirroring connects your Mac and TV via Apple TV

One of my favorite additions to Mountain Lion is Air Play Mirroring. Many Mac users already use Air Play for their files and music, but Air Play Mirroring allows users to wirelessly view their computer screen on their TV using Apple TV. This feature is certainly a welcome addition in many homes and classrooms. However, this feature only works on machines released in 2011 and 2012.

An interesting addition to Mountain Lion is Siri-like dictation. Dictation can be accessed using the user’s choice of hot keys. While it is useful, it can be problematic because only the MacBook Pro with Retina Display has a dual microphone system built in. This is a feature that will certainly improve over time, but if you have an external microphone, it can be really handy. As of right now, most third-party apps do not support this feature, but it is one of many great accessibility features added to OS X.

CONCLUSIONS 

Mountain Lion is certainly an improvement to OS X. While it may not be a major shift like Microsoft is planning for Windows 8, Apple is focused on the marriage of OS X and iOS via iCloud. The merging of Apple’s operating systems is working well for Apple and will take another leap forward when Apple releases iOS 6 this fall.

For only $20 in the Mac App Store, Mountain Lion is a must have for all Mac users. If you are using Snow Leopard, now is really the time to upgrade. Lion users should consider upgrading to access this polished OS. While there are sure to be bugs in this release, I have yet to experience any. In addition, I have yet to find a third-party app that is incompatible. My transition has been seamless, and I encourage all Mac user with eligible hardware to download Mountain Lion and enjoy the latest and greatest Apple has to offer.

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iPhone 4S Review

It turns out we did not get our fabled iPhone 5, but we did get a new device from Apple last week, the iPhone 4S.  As usual, I received my device on day one and am prepared to review it.

Design

The iPhone 4 had an impressive design with glass and on the front and back and a stainless steel band holding everything in, and the iPhone 4S maintains that design.  The 3.5 inch retina display remains as well.  Again, those hoping for the iPhone 5 might be disappointed, but the 4S looks great, especially in white.

Hardware

What is new with the 4S is the internals.  Apple’s dual core A5 chip (from the iPad 2) is paired with 512MB of RAM.  Apple claims the A5 will improve performance by up to 2X for daily tasks and up to 7X for graphic rich games.  The iPhone 4S is quicker at launch apps, loading apps, and just about everything else.

Another major change internally is the antenna.  There was a lot of controversy surrounding the iPhone 4’s antenna.  So much that Apple provided free cases to iPhone 4 customers experiencing a drop in network connectivity.  Apple has supposedly fixed this issue by allowing the phone to switch seamlessly between two antennas built into the phone.  So far, tests have indicted this system has worked.

Camera 

Apple is very proud of the fact that the iPhone 4 is the most popular camera on Flickr and they have upgraded the camera for the 4S. The sensor is increased from 5MP to 8MP, but the real story is in the CMOS sensor from Sony.  The backlit sensor allows in more light making the images crisper in low-light situations.  In addition, Apple has added an additional lens into the design allowing for more accurate color depiction.  All these features, along with the new  f/2.4 aperture (improved from the old phone’s f/2.8) make for a great camera.

In addition, the camera now takes 1080p video and, paired with iOS 5, includes many new built in photo editing options.

iOS 5

The latest release of iOS improves greatly on what Apple has already created, and addresses many of the concerns put forth by those in the tech world.  The creation of Notification Center is certainly one of the greatest features in iOS 5.  Notification Center is similar to that on an Android device and makes it easy to keep track of everything you missed.

Other features such as: iMessage, Newsstand, Reminders, Twitter integration, and mail improvement are just a few of the over 200 new features in iOS 5.  Perhaps one of the greatest new features is the fact that Apple has made their devices truly wireless.  It is not longer necessary to sync your iPhone, iPod Touch or iPad to iTunes for backups and updates.  Syncing can be done over WiFi and the OS is now updated over-the-air via delta updates.

Overall, iOS 5 is a very solid OS.  There were some download issues when it was released last week (my iPhone 4 was bricked for a few hours), but that was largely due to the amount of traffic on Apple’s servers.  It has been reported that 1/3 of all iOS devices are now running iOS 5.  It hasn’t even been out a week yet!

iCloud

A major new feature of iOS 5 and Mac OS X Lion is iCloud.  iCloud allows the user to wirelessly sync photos, calendars, contacts, bookmarks, documents, books, mail, and iTunes between all your Apple devices without the need to sync.  It is all done automatically and it works very well.  For example, I downloaded an iBook yesterday to my iPad, it automatically downloaded it to iTunes and to my iPhone.  I also added an appointment to my calendar on my iPhone and it automatically added it to my calendars on my iPad and MacBook Pro.  As Steve Jobs said in June, it just works.

All these features are also accessible from iCloud.com if you are not on an iCloud enabled device.  Users can also signup for a free .me email address if they choose.  Perhaps the most amazing part of iCloud is the price, FREE.  iCloud is free to all iOS 5 and Mac OS X Lion users.  I believe this is going to start a trend in the tech world as cloud services become more and more popular.

Siri 

Perhaps the greatest, and most fun, feature of the iPhone 4S is Siri.  I am sure you have seen all the articles about Siri’s attitude and snappy remarks, but she really is helpful.  She can send email and texts, set reminders and appointments, make phone calls, play music, search the web, and just about anything else you might need.  She does so, as she says, humbly.  Siri is remarkably smooth for a beta and there are few times that she misunderstands.

Yes, Siri is fun to ask off the wall questions, but she is very useful and I think will only get better with time. I believe that Apple will eventually share Siri’s APIs with developers and we will see voice integration with 3rd party apps and that will truly make Siri the master of everything.

Impressions 

I have to admit that at first I was a little disappointed by the announcement of the iPhone 4S on October 4, but after using it for a few days, you begin to realize that Apple still has the complete package.  Having used Android phones, most recently the Samsung Galaxy S II, there appears to be an inherent cheapness to the feeling of the chassis of many phones.  The iPhone 4S, like the iPhone 4, feels very strong and durable, despite being made from glass.  The other issue with many phones is the disconnect between the hardware and software, but with Apple, both are made by the same people to ensure they work together seamlessly.  The iPhone 4S is a strong smartphone with great overall features, but other devices, such as the Motorola Droid RAZR, are thinner and have larger displays.  Apple is on par with the current market, after all, Apple did sell 4 million over the weekend, but a major redesign in 2012 will be required if they do not want to fall behind the crowd.

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The Legacy of Steve Jobs

Since the funeral for Steve Jobs was held on Friday, I decided that I would publish my final post on his legacy today.

After Steve resigned as Apple’s CEO in August, everyone began writing stories about Steve’s legacy as though he were dead.  Now that he is, I have read repeats of what was said then.  Instead of simply reposting my take on Steve’s legacy, I decided to write a fresh perspective, one that encompasses his entire life, and not just his career at Apple.

Steve was born in 1956 to two college students who ultimately decided to put him up for adoption.  Steve was adopted by a family in the San Francisco area and attended high school in Cupertino.  As a kid he enjoyed technology and even had an internship at Hewlett Packard as a teen (while Steve was CEO of Apple, the company purchased part of the HP campus and intends to build its new campus at that location).

After graduating high school, Steve attended a few college classes before dropping out to devote his time to Apple.  The story of Apple is often told due to its romanticism.  A company started by two friends in a garage, but what we often over look is the two men themselves.  Steve and Steve Wozniak (Woz) complemented each other.  Woz was a technological genius and could build anything.  Steve had the vision of what could be and pushed Woz to build it.  The Apple I was a useless machine by todays standards, but it was the world first computer that did not encompass an entire room.  The Apple II brought computing to the home.

After the success of the Apple II, Steve and Woz separated within the company.  Woz remained with the Apple II group and Steve move on and worked with the group that would eventually launch the Macintosh.  The Macintosh used a completely new form of software, Graphical User Interface (GUI), that Apple at acquired (the nice way of putting it) from Xerox.  GUI required a new device be created to control the computer and the mouse was born.  The Macintosh encompassed what Steve strove to achieve with all products, function and design.  The design of the Macintosh was an all in one computer that allowed for simple functionality and portability.  When Steve introduced the talking Macintosh in 1984, computing was changed yet again.  It was GUI that paved the way for IBM and Microsoft to talk Apple on in the personal computer market.

Shortly after the introduction of Macintosh, Steve was gone.  He was fired by the man he chose to be CEO.  The Board of Directors proved to be more loyal to the CEO than the founder.  Woz had left Apple a year before Steve to return to college.  He became a teacher, and has not worked for Apple since.

Steve found himself without a job and without a future.  He had a load of cash, but he felt the need to create, and create he did.  He spent most of his fortune to business ventures.  First, he created a software company called NeXT.  NeXT was a new spin on GUI and he set out to attack Microsoft and Apple.  He was openly critical of Apple’s decisions throughout this period.  The second venture was the purchase of Pixar from George Lucas.  Lucas felt he could do nothing with the company and sold it to Steve.  There he met John Lasseter and other computer graphical designers who had a vision for a movie.  By 1995, the first film was ready and Toy Story was released.  It was the first movie to be fully computer animated.  The movie was a huge success, and Steve was back on top.  NeXT, however, was failing to compete with Microsoft and Apple was slowly dying, having gone through a string of unsuccessful CEOs.

In 1997, Steve found himself back at the company he started when Apple bought NeXT.  Steve was immediately named interim CEO and he immediately asked the entire Board of Directors to resign.  He replaced them with top technology firm founders and CEOs (such as Eric Schmidt from Google).  The second thing Steve did was killing most of Apple’s product line.  He felt that Apple was building too much and consumers were overwhelmed with the selection of “professional” and “consumer” products.  It was his vision to build a machine that both, and in 1998, Steve unveiled the iMac.  The iMac was an all-in-one, built for both consumers and professionals.  It was also designed to look appealing.  It came in a variety of colors and looked great on a desk.

The iMac began a string of hit products for Apple with Steve at the helm.  In 2000, Apple began to seed Mac OS X with his NeXT technology under the hood.  In 2001, Steve and Apple changed the music world with iTunes and the iPod.  Not only could you listen to music, but also you could buy it, download it, and own it.  That was a fairly new concept for the music industry and, as Steve explained in 2003, it was not easy to convince them to take part.  However, as Napster and other programs that were deemed illegal became popular, the record labels gave in.

In 2004, Steve was diagnosed with pancreatic cancer.  A form, which he said, was treatable with surgery.  In a commencement speech at Stanford University in 2005, Steve talked openly about his diagnosis and how close to death he had become.  Steve’s speech has been shown countless times over the past several days.  In 2006, Steve and Disney came to an agreement and they bought Pixar for $7.6 billion, making Steve chairman of Disney’s Board of Directors and making him the largest shareholder of Disney stock.

After several years of innovation with the iPod and Mac, Apple released the iPhone in 2007.  The iPhone changed the way carriers and phone manufacturers related to each other in the United States.  Before the iPhone, you could only purchase games from the carrier, but the App Store allowed developers to distribute their applications to the consumers in a safe, secure way.  The iPhone paved the way for the iPad release in 2010.  The iPad is, by far, the tablet leader around the world, and most analysts agree that will not change anytime soon.  Steve shared at his appearance at D8 in 2010, that the iPad was designed first by Apple, but he felt the phone should come first.  The market was not yet ready for a tablet. It was this extraordinary vision that made Steve successful.

Steve’s last appearance on stage came in June 2011 and the introduction of iCloud.  Although it has yet to be fully released (but it will be this Wednesday), legions of Apple fans and users are awaiting its arrival to simplify the way their devices communicate with one another.

Steve’s legacy should not be the Macintosh, iPod, iPhone, or even the iPad, because they will change along with technology.  His legacy most likely will not be his ability to understand the market the public unlike any other.  Instead, the legacy of Steve Jobs was his ability to rebound.  He rebounded after being fired by Apple in the mid-1980s, he rebounded when he became CEO of the failing Apple, and he rebounding following his first battle with cancer in 2004.  Nothing could keep Steve down.  The media has assumed that Steve died of cancer, but that has yet to be confirmed.  Many have suggested that he has been fighting this latest round of cancer for over two years, and if that is the case, even though it ultimately won, he put up one hell of a fight and refused to allow it to take him away from his work.  Steve’s devotion to Apple and his success of taking a company months from bankruptcy and making it the largest technology company on the planet is what has earned him the honor of being Fortune’s CEO of the decade (2000-2010).  His mind for business and technolog, as an innovator on the scale of Henry Ford and Thomas Edison (Steve holds over 300 patents) are his legacy.

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Steve Jobs Presentations

Steve and his wife after his presentation at WWDC 2011, his last.

One of Steve’s greatest talents was his presentation style.  His iconic St. Croix Mock Turtleneck, Levi 501 jeans, and New Balance 991 shoes graced the stage at 1 Infinite Loop many times.  He will be remembered on stage holding the devices we most wanted.  Here is a video collection of Steve introducing some of Apple’s most popular devices.

1984: The Macintosh

1997: Steve Jobs Return to Apple

1998: The iMac

2001: iTunes

2001: iPod

2007: iPhone

2010: iPad

2011: iCloud

One More Thing….

Steve was famous for ending his presentation with this phrase and introdicing yet another new product or a suprise feature.  Here is a collection of those “One More Things”:

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